Our journalism explained
T
he San Diego Union-Tribune’s mission is to spread knowledge, build understanding, and create opportunity in the communities we serve. We strive to elevate civic discourse through the journalistic pursuit of truth. Fairness, accuracy, and honesty are our fundamental values. In this guide, you will find the definitions and guidelines that govern our work.
Aspects of Real News
- An honest of actual events, true facts and real people, usually
including the perspectives of a diverse range of stakeholders and
observers - Objectivity
- Factual accuracy
- Acknowledgment that different people can interpret the same facts
differently - No agenda is present other than a search for the truth
Aspects of ‘Fake News’
- False or inaccurate information spread by accident or design to advance
an agenda, ideology or cause - Violations of the tenets of fairness, honesty and accuracy that define
journalism - The inclusion of true information shaded by misleading context or facts
cherry-picked in service of an agenda - Includes conspiracy theories, sensationalism and clickbait
- Inflaming emotions with misleading information to stir ion for an
idea, product, candidate or cause